Chrysler Eminem Super Bowl Commercial - Imported From Detroit

  • Опубликовано: 5 фев 2011
  • The Chrysler 200 has arrived. Imported from Detroit.

    Since the company was founded in 1925, the Chrysler brand has continued to delight customers with its distinctive designs, craftsmanship and intuitively innovative technology - all at an extraordinary value. If you have questions about our products or would like to contact Chrysler directly, please use the "Contact Us" option from our website:
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Комментарии • 14 030

  • 13DatsyukDangle13
    13DatsyukDangle13 18 дней назад

    You know it's a good commercial when you're on RUclip watching a 7 year old commercial.

  • 13DatsyukDangle13
    13DatsyukDangle13 18 дней назад

    Chevy needs to come back and watch this to see how to make a commercial.

  • GlitchyBoy 65
    GlitchyBoy 65 Месяц назад

    Detroit FOREVER

  • fire red
    fire red Месяц назад

    Mom's spaghetti is ready

  • Elizabeth Angelo
    Elizabeth Angelo Месяц назад


  • The1theycall Foo
    The1theycall Foo Месяц назад

    Lived my entire life in Detroit, in the city. We have a different type of pride here. 💪😤

  • breezwonder
    breezwonder Месяц назад

    Detroit stand up!!!!!!!!!!

  • Sylvia Bresko
    Sylvia Bresko Месяц назад

    And I’ll say again and one thousands times Detroit = Forever Home!!! Oh yah can’t forget about the best and truest phrase DETROIT VS EVERYBODYYY!!!❤️

  • DC
    DC Месяц назад

    Car companies, take notes.

  • wow ayan
    wow ayan Месяц назад +1

    Literally got Goosebumps !!

  • Tom Wheeler
    Tom Wheeler Месяц назад

    Sadly, Chrysler could have continued success and impressive sales record they initially achieved with the 200 and ,,Imported from Detroit" campaign. But shortly after this ad was made, Fiat took over the company. Sergio Marchionne was a good CEO, but he made some mistakes. For example, the decision to end the production of some models (including 200), and to not make Chrysler SUVs and crossovers, by introducing Italian brands, such as fiat and Alfa Romeo instead, was not so smart. Now it turns out that Americans don't really buy them, because they still would prefer an SUV from an American company. That was his error. If Chrysler would have continued the approach from this 2011 marketing campaign, by refreshing the brand and introducing new quality american cars (such as Pacifica), today's situation for FCA could have been much better.

  • ssims sims
    ssims sims Месяц назад

    2018 still’s not sin city, definitely not Emerald City....

  • KAiSKAjO
    KAiSKAjO Месяц назад

    If you dont know eminem, you dont know what rap is!

  • Gage BlackW23
    Gage BlackW23 Месяц назад

    RIP Sergio Marchionne

  • Lightning Blue
    Lightning Blue Месяц назад

    RIP to Sergio Marchionne. The one man who truly saw what Chrysler was capable of. #importedfromdetroit

    SNAKE EYES 2 месяца назад +1

    Eminem needs to perform at the Superbowl halftime

  • Soonmin Kwon
    Soonmin Kwon 2 месяца назад +2

    2018, this commercial still looks epic.

  • Jessica Tarasan
    Jessica Tarasan 2 месяца назад +2

    Still gives me chills

  • mrhpu357
    mrhpu357 2 месяца назад +1

    I bought a 300 because of this commercial.

  • Raphael Hernandez
    Raphael Hernandez 2 месяца назад +1

    I'm a detroiter and it brings a lot of emotional feelings to me always proud to be from Detroit

  • Harry Balls
    Harry Balls 3 месяца назад

    Mopar joins GM... Make better commercials than they do cars. In the wrong business..

  • Dylan Manni
    Dylan Manni 3 месяца назад +1

    that strung beat just gives me goosebumps..

  • Grant
    Grant 3 месяца назад +1

    Great commercial kinda wished they played a little of the song or had the choir sing it but I'm not mad that they didn't.

  • firdaus125
    firdaus125 3 месяца назад +1

    i cri everytime

    • diamondgirl33
      diamondgirl33 Месяц назад

      Me too, Firdaus, I miss my hometown so much....its been years since I have been there and all the people I loved are gone...I remember the beautiful falls and the bitter winters. That place had character, like the ad says.

  • Nick Kearns
    Nick Kearns 3 месяца назад +1

    Makes me proud to be an auto worker

  • anthony ricci- papasodaro
    anthony ricci- papasodaro 3 месяца назад

    7 years later this is still the best commercial ever made.

  • haitham baloch
    haitham baloch 3 месяца назад

    So if Em drove it does that mean i shud i buy it?

  • Eliran B
    Eliran B 3 месяца назад

    Nice Lancia

  • asq 97
    asq 97 3 месяца назад

    I mean it's a great commercial but they could've at least had him drive a 300 SRT8 or something

  • vJokerzs 313
    vJokerzs 313 3 месяца назад


  • Sonia et sa vie
    Sonia et sa vie 3 месяца назад +1

    1:21 I love this music and this guy 😍

  • Rocket
    Rocket 3 месяца назад

    Mind blowing ad.. well done.. I still love it

  • OVI-Wan Kenobi
    OVI-Wan Kenobi 4 месяца назад

    Yeah, I'm sure he drives a crappy Chrysler 200.

  • Abhishek Tarafdar
    Abhishek Tarafdar 4 месяца назад +1

    That's one hell of an ad.

  • GoCloset TV - GCTv
    GoCloset TV - GCTv 4 месяца назад

    This commercial is beautifully crafted and powerful in the way the story is told. It taps into an emotional layer one didn't know they had. This is what a perfectly executed commercial is supposed to do...touch your soul. And this one touched my soul. It has become the standard by which I measure and compare other commercials. Whoever wrote the copy for this and came up with the tagline "Imported from Detroit" is pure genius. It's that simple!!

  • GoCloset TV - GCTv
    GoCloset TV - GCTv 4 месяца назад

    My favorite commercial of all time. Hands down!!!

  • La Laura
    La Laura 4 месяца назад

    Look past the design, past the star(s) and follow the beat just a little to see if you get the point about company and city.

  • Parker Jacobs
    Parker Jacobs 5 месяцев назад

    Watching this commercial 7 years later makes me a proud Detroiter! Technically, I am from Farmington Hills (suburb of Detroit), but this commercial is STILL just as amazing now as it aired during the Super Bowl! This really started the revival of Chrysler, Detroit, and the autos! What better to convey the message across with arguably one of the best rappers Detroit has ever produced? Absolutely extraordinary, best commercial of all time!! Detroit vs. Everybody!

  • Abby Taylor
    Abby Taylor 5 месяцев назад

    Everyone needs to go spam C Prophet to remix this song

  • Pablo Lopez
    Pablo Lopez 5 месяцев назад

    Man, what an absolutely amazing commercial!!! Love it!!

  • Mopar Guy
    Mopar Guy 5 месяцев назад

    Chrysler may be the smallest, but they are the king of the American Auto Industry. Chrysler Dodge, Jeep, Plymouth, Mopar

    • Lincolnator
      Lincolnator 5 месяцев назад

      Mopar Guy used to be owned by Mercedes, now Fiat owned unfortunately

  • DA MAN667
    DA MAN667 6 месяцев назад

    Ur knees week
    Arms r hevy
    Vomet on ur sweter alreddy
    Moms spagetee

  • MGang TV
    MGang TV 6 месяцев назад

    This is dope but what did you guys think of Nocturnals new mixtape ?

  • Tina Barnekova
    Tina Barnekova 6 месяцев назад

    I'm happy that Detroit is still remembered. After the Rita's for a long time people hated the place and now they judge it for no random reason. Detroit is better now and it's such a nice city. And still some people don't care about the city,so how about they handover there cars, I mean the cars came from Detroit. So if people still don't see this city, than they better start to. It's not a joke. This is real life, and this is there country, let's appreciate what we have, let's become stronger. Let's become true warriors.

  • Helene Henderson
    Helene Henderson 6 месяцев назад

    I am a proud Detroiter . .. East Sider for those of you who know the city. It will come back!

  • Adam Pasternack
    Adam Pasternack 6 месяцев назад +2

    I'm in advertising, and I can honestly say that to this day this is till the greatest ad i've ever seen.

  • Kevin Parker
    Kevin Parker 6 месяцев назад

    Mum's spaghetti

  • Matthew Goduti
    Matthew Goduti 6 месяцев назад

    Incredible commercial!!...I own a dodge ram 2500 diesel and I'm proud to be a mopar lover.. my next car is definetly going to be chrysler just because of this commercial

  • John Zrnich
    John Zrnich 7 месяцев назад

    And the model was discontinued just six years later. Nice work, Serge.

  • Jasmine Washington
    Jasmine Washington 7 месяцев назад

    Gives me the chills because my dad was born and raised in Detroit and my grandfather worked in Chrysler, so this commercial gets me everytime

    BASITH PH 7 месяцев назад

    Eminem deserves a Hellcat not this piece of trash

  • Steffen Harris
    Steffen Harris 7 месяцев назад

    One of the best super bowl commercials hands down

  • Luna Dormida.
    Luna Dormida. 7 месяцев назад

    This is so moving and true. Love the it!!

  • TheMkruss
    TheMkruss 7 месяцев назад

    The perfect commercial doesn't exi--

  • VeryProudGaming
    VeryProudGaming 7 месяцев назад

    "imported".... it is not an import car.

    • smokinnplatez
      smokinnplatez 7 месяцев назад

      AnyRealGamer you didnt get the ad campaign than

  • Lightning Blue
    Lightning Blue 7 месяцев назад

    Watching this as the 2018 game starts and still the greatest ad of all time. I still get tears in my eyes. God Bless DETROIT!

  • energyrockstargames
    energyrockstargames 7 месяцев назад

    Detroit have to work, yet, a lot to work

  • sparcerX
    sparcerX 7 месяцев назад

    Still the best super bowl commercial in 2018

  • mrstpowers
    mrstpowers 7 месяцев назад

    Awesome Sauce brought me here

  • swag swag
    swag swag 7 месяцев назад

    This is the coolest advertisement !!! I want this car!

  • IRIE Yassah
    IRIE Yassah 8 месяцев назад +1

    Great commercial and the Chrysler 300 is mad fast. Kapvrooom 💨

  • Tez
    Tez 8 месяцев назад +1

    The chorus summoned the dragonborn(Eminem)

  • mona1017
    mona1017 8 месяцев назад

    I’m not a fan of Eminem and even more not a fan of rap but this ad is triumphant for Detroit and for Chrysler. As Martha and vandelles sang, “don’t forget the motor city”

  • Hope Hamato
    Hope Hamato 8 месяцев назад +2

    EMINEM!!!!!! This is now my favorite commercial of all time. 👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏

  • Ryan Harris
    Ryan Harris 8 месяцев назад

    Dude, love the video! I’m always looking for some good hip hop and it can be pretty tough to find. You should check out this other artist I just got really into, "Hunnid" I have some of his videos on my page!

  • J Campos
    J Campos 8 месяцев назад

    Why cant more car companies do this instead of trying to look bad ass off roading or a middle class family getting a "surprising" Christmas gift??

  • keepit1oo
    keepit1oo 8 месяцев назад

    Nicely done. Check out my channel if you get the chance, stay blessed!

  • Luca Lentini
    Luca Lentini 8 месяцев назад +1

    Semplicemente U N I C O ! __#bestcommercial -> C H R Y S L E R ❤️

  • KenBox
    KenBox 9 месяцев назад +1

    love it

  • ali karsız
    ali karsız 9 месяцев назад +1

    Maybe you have not enough money for this. because he is not cheap but please we want to see EMİNEM in Super Bowl Halftime. a year with rap legend

  • theredhatter
    theredhatter 9 месяцев назад

    "The Chrysler 200 has arrived. Imported from Detroit."
    "FCA US (Chrysler) has its headquarters in Auburn Hills, Michigan."

  • Arnaud Vittet
    Arnaud Vittet 9 месяцев назад +3

    Still inspiring after all these years! Really reminds me of The Sopranos opening credits.

  • Juste Wiam
    Juste Wiam 9 месяцев назад

    What is the music/song

  • Nick Green
    Nick Green 9 месяцев назад

    goosebumps everytime that I'm on this spot..

  • vJokerzs 313
    vJokerzs 313 9 месяцев назад +2

    The best Commercial Ever! Eminem is the Best 🙌

  • Ashraf Zahra
    Ashraf Zahra 10 месяцев назад

    Ahhh makin me feel like goin for a cruise downtown

  • Lance Kelly
    Lance Kelly 10 месяцев назад +1

    Still the best commercial ever made. "hell and back?" yeah, baby, this is what we do and who we are!!!! Let the rebuilding of Detroit continue.

  • Ian T
    Ian T 10 месяцев назад +1

    still the best ever commercial

  • laura Betla
    laura Betla 10 месяцев назад +1

    I didn't get it the first time, but I do now...😑

  • Stryder Tesshu
    Stryder Tesshu 10 месяцев назад +1

    Oh yeah. Just great. Detroit is such a cool place.

  • catlarry
    catlarry 10 месяцев назад +3

    Wow! What a commercial!

  • Тряпка бара
    Тряпка бара 10 месяцев назад +1


  • MC Priest
    MC Priest 10 месяцев назад +3

    I bought a Chrysler 300 just because of this commercial 6 years ago first time ever had a impulse buy from a commercial

  • chaos queen
    chaos queen 10 месяцев назад

    ok let's say not wanting a Chrysler till now

  • chaos queen
    chaos queen 10 месяцев назад +2

    you know it's a good ad when you get goosebumps without even having the money for a Chrysler or even wanting one

  • EjamGaming MC
    EjamGaming MC 10 месяцев назад +1

    AP Lang anyone?

  • Vincent D
    Vincent D 11 месяцев назад +1

    Thinking about buying one of these... of course I'd roll up in my 200 playing this song on the stereo, and get out like Eminem did at the end of the commercial. :)

  • desiachar
    desiachar 11 месяцев назад +1

    Fell in love with this commercial when I first saw it

  • Maiyuran Kana
    Maiyuran Kana 11 месяцев назад

    and Chrysler discontinued its most beautiful best selling car (2016)

  • Julie X
    Julie X 11 месяцев назад +1

    Still the best commercial ever made!

  • Mathin3D
    Mathin3D 11 месяцев назад

    NYC >>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>> Detroit

    • Developer Yexil
      Developer Yexil 7 месяцев назад +1

      Mathin3D nyc has nothing on us. Both great city’s. But two different backgrounds that are incomparable

  • Mathin3D
    Mathin3D 11 месяцев назад

    Dee Troit!

  • - NΛTHUΛ -
    - NΛTHUΛ - Год назад

    like if you came from the eminem wikipedia page

  • Im Rot
    Im Rot Год назад

    2k people likes papa doc and free world

  • DC
    DC Год назад


  • NinjabeeRedtricity
    NinjabeeRedtricity Год назад

    Came here from studying a college book....

  • Maxim Motorcycles
    Maxim Motorcycles Год назад

    I would literally buy this car only because this commercial is so bad ass. Not even kidding.

  • sosadent
    sosadent Год назад +1

    I am from Bulgaria and this thing give me goosebumps every time I see it.

  • Jackson Shaw
    Jackson Shaw Год назад +1

    Could have been the greatest commercial of all time if there was a little of mom's spaghetti.

  • sgtmyers88
    sgtmyers88 Год назад

    I actually liked the 2nd generation better and I loved the throwback design to the Cloud Car days from the front as I once had a late model Chrysler Cirrus which I loved and it too was built in the same Sterling Heights plant as the 200. I am really annoyed that FIAT discontinued this car.