Nike - Just Do It: Serena Williams

  • Published on Aug 27, 2018
  • It’s only a crazy dream until you do it. #justdoit
  • SportsSports

Comments • 911

  • Jahmaal Marshall
    Jahmaal Marshall 23 hours ago

    One of the best ads EVER. PERIOD. #GOAT.

  • Sara Peace
    Sara Peace Day ago


  • Lady Bird
    Lady Bird Day ago

    This woman is superwoman.

  • Marcel Brown
    Marcel Brown 2 days ago +1

    Great Ad 🎾 🥇🏆

  • King Bezzy
    King Bezzy 8 days ago

    This young man is very talented-Allegedly

  • Joshua Rivera
    Joshua Rivera 8 days ago

    I wish someone believed in me as much as he believed in those girls.

  • Soundevant
    Soundevant 8 days ago

    Very Powerful!!!

  • Christie GH
    Christie GH 10 days ago

    Wow, so inspiring! Gives me teary eyes each time I watch it... 😉

  • Bongi Mabaso
    Bongi Mabaso 18 days ago


  • Leonardo Kwak
    Leonardo Kwak 22 days ago

    A sore loser tho

  • Stephanie Stuart-Landrey

    Her Dad cheering for her in the stands is everything. I had to come watch this commercial again. It’s one of my favorites of all-time.

  • Claude Policano
    Claude Policano Month ago +1

    When I hear Richard voice makes me proud to be black

  • Bentleygirl7
    Bentleygirl7 Month ago +1

    Best ad I've ever seen.. #inspirational 😭

  • Helton Oliveira De Almeida

    Serena legend!

  • Lava Kumar
    Lava Kumar Month ago +2

    Am I the only one who cried?

  • CarlyUTube
    CarlyUTube Month ago +2

    This is more than an ad it’s like a legacy.

  • Grindd
    Grindd Month ago

    Here in India we are supported in same way but only in streams like engineering or doctor..
    Every Indian feeling my pain hit a like

  • N Jenkins
    N Jenkins Month ago +1

    Love this!

  • Brandon Fross
    Brandon Fross 2 months ago +2

    One word: Chills!❤️

  • Mamba Campbell
    Mamba Campbell 2 months ago +1

    People are SLEEPING on this commercial. It’s AMAZING! If one day I have kids I’m gonna make sure they know the story of this woman from A to Z

  • [ ]Mark Chen
    [ ]Mark Chen 2 months ago +1

    nice and kind father.

  • *** ***
    *** *** 2 months ago +1

    This video makes me tear up. Reminds me of my dad at my track meets. :(

  • nitai osem
    nitai osem 2 months ago buy from this Amazon link its soo good

  • nitai osem
    nitai osem 2 months ago

    @t buy now on Amazon its 50% cheaper then a store!!!

  • Damien O Callaghan
    Damien O Callaghan 2 months ago

    The 171st best Tennis Player in the world if MEN and WOMEN competed together....
    According to John McENROE

  • Britt Lewis
    Britt Lewis 2 months ago +1

    Such an Extraordinary 👑Woman!!!

  • Reuben McClendon
    Reuben McClendon 2 months ago +1

    Gives me chills!

  • S K Y W A L K E R
    S K Y W A L K E R 2 months ago +2

    Who here after they learned Will Smith is playing her father 😢

  • Captain Smartass
    Captain Smartass 2 months ago

    Serena Williams throwing a tantrum and smashing her racket was crazy

  • Andy Meehan
    Andy Meehan 2 months ago +1

    Special stuff. Big up the creative team and SW.

  • Misha J
    Misha J 2 months ago +1

    Sooooo beautiful.

  • Ignacio G
    Ignacio G 2 months ago +1

    I love it♥️

  • Erica Daniel
    Erica Daniel 2 months ago +1

    What an awesome father
    To my Pop RIP Love you forever and THANK YOU for all of your encouraging words.

  • seanzscorpio
    seanzscorpio 2 months ago

    Yeah, try doing it with full sets like the men do and let's see how far you get. You want equal pay, then play equally.

  • Carlos Amaral
    Carlos Amaral 2 months ago +1

    priceless moment: 0:44.

  • Frepa Gioerne
    Frepa Gioerne 2 months ago +2

    Serena, that was YOU at the US OPEN in 2018. Indeed! You gave us a show like nobody ever did :)

  • King Hannibal
    King Hannibal 2 months ago +2

    White folks don't want to see blacks be successful.They want to see u in prison or a bum but when u are on top they hate u & wish for your down fall.💯

    • Justin
      Justin 2 months ago

      +King Hannibal truth is blacks are more racist

    • King Hannibal
      King Hannibal 2 months ago

      Stfu You mad Bitch

    • Executioness
      Executioness 2 months ago

      That's racist and untrue

  • R L
    R L 2 months ago +2

    I'm black and teaching my girls tennis and I'm crying

  • Süleyman Tunçkan KURUCU

    Music name??????????

  • Rad Dad
    Rad Dad 2 months ago

    Does she take a knee and hate America as well? I will never buy another Nike product. When Nike hired what’s his name it was over.

  • roedhunt
    roedhunt 2 months ago

    Awww, showing the world how he deceived naturally born women everywhere out money and awards. Brilliant.

    • roedhunt
      roedhunt 2 months ago

      +Executioness Google 'Serena Venus Williams Got Milk' then come back and tell me they weren't born male.

    • Executioness
      Executioness 2 months ago

      Lol is there proof? I thought she just did steroids

  • Justice Palomino
    Justice Palomino 2 months ago +2

    Serena is a Goddess.

  • Manastati 98
    Manastati 98 2 months ago +1

    Amazing ! The voice of his father while she’s playing... Got chills 💜

  • l0n3wolf89
    l0n3wolf89 2 months ago +2

    Love it!! One of the most amazing women in Sports out there!!! #justdoitlikeserena

  • Sharon Neptune
    Sharon Neptune 3 months ago +1

    A father's love!! Oh dammit! I have something in my eye!

  • Crusski
    Crusski 3 months ago

    Well good that im not a nike customer and after that ad i will never be one adidas is better

  • Crusski
    Crusski 3 months ago

    Isnt that the bitch wich lost and then started bitching about it? What about this is inspirational its a sour loser and thats it

  • Bola
    Bola 3 months ago

    Richard Williams does not get the credit he deserves! Love this ad

  • Matthew Daza
    Matthew Daza 3 months ago +1

    I watch this every morning

  • ravenshireful
    ravenshireful 3 months ago +2

    There were over 6,000 dislikes for over 3 months, and suddenly there are less then 500; odd.

  • Captain Smoke
    Captain Smoke 3 months ago +1

    Do what? Take steroids?

  • Vinicius Freitas
    Vinicius Freitas 3 months ago

    Nike is amazing when valuing their athletes. That's what I call respect for their story and journey.

  • Ann Fergie
    Ann Fergie 3 months ago

    What a beautiful video with her father. It makes me think about my father. I sure miss him but I know he`s looking down on his love ones. To all those who lost a loving and caring parent stay strong.

  • eRmaC
    eRmaC 3 months ago +1


  • lowrekus wardlow
    lowrekus wardlow 3 months ago +1

    LOVE THIS commercial! ✊

  • Lol itzz Nothing
    Lol itzz Nothing 3 months ago +2


  • Bruno Papic
    Bruno Papic 3 months ago

    what is the song in the video?

  • CaaggzzOG
    CaaggzzOG 3 months ago +2

    Best athletes ever LeBron Serena Tiger that’s it

  • Love Love
    Love Love 3 months ago +1

    We are here on this planet forever. Because we are here you are here

  • patricia gatlin
    patricia gatlin 3 months ago

    If Serena lose at least 25lbs., she will get that 24th slam.

  • Beverly Hickman
    Beverly Hickman 4 months ago +2


  • adsapr1991
    adsapr1991 4 months ago +2

    Her fathers voice is everything 🙌🏾🙌🏾🙌🏾🙌🏾🙌🏾🙌🏾🙌🏾🙌🏾🙌🏾🙌🏾🙌🏾🙌🏾🙌🏾🙌🏾🙌🏾🙌🏾🙌🏾🙌🏾🙌🏾

  • reg man
    reg man 4 months ago

    The Path of a Sporting ICON

    • reg man
      reg man 2 months ago

      ​+Crusski She has never failed a drugs test. So you are talking out of your mums hairy arse. Go and educate yourself and you will stand a better chance of making something of your life. I hope all Russians are not as ignorant and stupid as YOU !

    • Crusski
      Crusski 3 months ago

      +Oreginal i know enough saw her crying a little bitch couse she lost a game also she takes steroids

    • Oreginal
      Oreginal 3 months ago

      +Crusski Why are you commenting on someone if you know nothing about them. Go back to under your CAVE and don't come out again.

    • Crusski
      Crusski 3 months ago

      +Oreginal i dont understand what u saying im russian i only know her couse i saw ppl making fun of her couse she is a bad loser

    • Oreginal
      Oreginal 3 months ago

      @Crusski You been living in a CAVE?. 23 Grand Slams. More than anyone in the open era. Undisputed GOAT. Bad news for you.

  • Shantanu Jain
    Shantanu Jain 4 months ago

    And here she is, acting all entitled And shit. Absolutely hated her attitude with umpire Ramos

  • Álainn Danae Gaddis
    Álainn Danae Gaddis 4 months ago +2

    She's a American Dream.😭😭💚💚💚 iLove you Serena!

  • lonbra2012
    lonbra2012 4 months ago +1

    0:20 that slide on hard court?!!!!! OMG!!!
    Young generation of black kids and black parent need to see this kind of video.

  • Ana Moforis
    Ana Moforis 4 months ago +1

    That’s beautiful

    GRENIC BAEZ 4 months ago

    This is you at the USA Open ... if you can dream it, you can do it.

  • Focux
    Focux 4 months ago

    Such a good ad it makes me want to throw a tantrum on an international court, curse out the judge, break a racket, cheat, and cry sexism all while ruining a better player's victory.

  • deep south
    deep south 4 months ago

    Nike ,expose Black Violence and Black Racism! ! Just do the right thing !!

  • Alex Jhons
    Alex Jhons 5 months ago

    That split got me shook.

  • Nia Bain
    Nia Bain 5 months ago +1

    Every boy and every girl should have parents like this. It is nothing like having your parent to be your greatest teacher, mentor, advocate and greatest cheerleader! I can't help but love and admire Mr. Williams for love and respect he has for his daughters. This video is truly "Priceless" and a Tearjerker!

  • Super Best Friends
    Super Best Friends 5 months ago +2

    "Back back back"... Chills Everytime!

  • Максим
    Максим 5 months ago

    Серена лучшее что я видел в теннисе...

  • spence
    spence 5 months ago +1

    wheres the part where she learns to cheat and then cry when she gets caught?

    • R. F.
      R. F. 5 months ago +2

      That video is lost in the deep hole of your mom's open and saggy pussy where you slipped right out of

  • Jmaes
    Jmaes 5 months ago

    Wow, just in case you missed it 0:42

  • Christina Grzsik
    Christina Grzsik 5 months ago +1

    Tears! oh my gosh

  • Vince Duque
    Vince Duque 5 months ago +2

    I cry every time I watch this

  • Lee McLaurin
    Lee McLaurin 6 months ago +1

    For those of you who are young folks and who were not there to see the beginning of Venus and Serena, when these girls were still amateurs, and nobody had ever seen or heard of them before, Richard Williams told everyone he had 2 daughters who would be number 1 and number 2 in the world. Tennis professionals (which was still nearly a 100% white sport) laughed at and made fun of him. He trained them himself (even though he had no training and never played himself). He only let them enter a few competitions so his girls wouldn't get burnt out (even though the pros said that wasn't the way to do it).They called him crazy (maybe he was crazy like a fox). When Venus was winning all the tournaments and Serena couldn't beat her, he told everyone "Serena is actually better than Venus." Once again, they thought he was crazy and laughed at him. Who got the last laugh?

  • Wael Ali
    Wael Ali 6 months ago +1

    Teary eyed.

  • Gagandeep Singh Kundi
    Gagandeep Singh Kundi 6 months ago +2

    This video gives me goosebumps everytime I watch it!

  • Bruce Bruce
    Bruce Bruce 6 months ago +1

    God bless her Dad, Just do it !!!

  • Abhinav M
    Abhinav M 6 months ago +1

    After what she did at the U.S open, I don't GAF !

  • takhilah1
    takhilah1 6 months ago

    Sharapova gets paid by nike thou but iv never seen a commercial with her featuring making over a million views on youtube

  • SweetasSugar42
    SweetasSugar42 6 months ago

    Because of this ad, I tell myself when the pain settles in..."this is you at Tokyo 2020. This is you."

  • Rémy Marssoukine
    Rémy Marssoukine 6 months ago

    Anyone knows the music in the background? Thanks!

  • YaBoi Kyree
    YaBoi Kyree 6 months ago +1

    “Very good Serena Williams”

  • SuperOlivess
    SuperOlivess 7 months ago

    Serena Williams is such a big Inspiration to me.

  • Darlena Outing
    Darlena Outing 7 months ago

    0:43 Watch her father celebrate with her.

  • In CogNito
    In CogNito 7 months ago +1

    Beyond the '18 us open final, I like Serena. No one's perfect. She has alot of heart and I respect that

  • martin fierro
    martin fierro 7 months ago


  • Mariam Ebralidze
    Mariam Ebralidze 7 months ago


  • Brick Tamland
    Brick Tamland 7 months ago

    where's the part where she breaks 10 rackets and bitches out the ref for calling out her cheating?

  • renfab
    renfab 7 months ago +1

    I do not use to be touched by "motivational" messages or ads, but I had to admit that those from Nike are far above the average, even for these more local things like my soccer team in Brazil, Corinthians. But the message in this ad is very powerful: Serena herself is the perfect mixture of beauty, stamina, determination and focus. It's what I take as POWER, in a very raw and divine way. Absolutely beautiful, in so many ways I have no words to say. And her Dad's voice and smooth presence, a very true fuel for such history of so many victories and glory. From the suburbs to the world.

  • ufewl
    ufewl 7 months ago

    Sorest loser in sport and a nasty bully. Their thug bull drug cheat Nike

  • Harvey Child
    Harvey Child 7 months ago +1

    "this is you at the us open"
    Serena: smashes racket on coury

    • Lacovia Bebber
      Lacovia Bebber 4 months ago

      Serena got six champions at us open. 😂

  • Ms D
    Ms D 7 months ago

    I LOVE THIS!!!!

  • Luke Detering
    Luke Detering 7 months ago

    Great commercial. Sadly for Nike it did not age as well as they would have liked

  • MrMistrEnigma
    MrMistrEnigma 7 months ago

    So touching. Now, seriously Nike, Christiano Ronaldo. He’s been accused by one woman of Rape. YOU MUST BELIEVE HER. You are a leading leftist have to believe her. If you don’t immediately state your belief that she is right and he is a rapist and drop every bit of business you have associated with Ronaldo, you are guilty of condoning rape.
    See how that works? Self righteous dem-idiots have to live by what they preach to everyone too.
    So kick his ass to the curb along with the millions you earn off his name. Sorry to all the kids in your factories that might lose their jobs...hopefully they can go back to grade school.

  • Zhane' Amari
    Zhane' Amari 7 months ago

    I love this commercial soooo much